An investigation of the relationship between value chain activities and generic strategies in small and medium-sized enterprises in UK Manufacturing formatIsbn:Softcover - 9783656084792 throughout the text

throughout the text

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An investigation of the relationship between value chain activities and generic strategies in small and medium-sized enterprises in UK Manufacturing formatIsbn:Softcover - 9783656084792 throughout the textDoctoral Thesis Dissertation from the year 2011 in the subject Business economics Business Management, Corporate Governance, University of Central Lancashire, language: English, abstract: In this study an in depth investigation of successful competitive strategies for small to medium sized enterprises (SMEs) is undertaken. The overall aim of this study is to analyse the strategic orientation of UK Manufacturing SMEs. In the process, it will test