Loreal Dia Color 7.1 Ash Blonde 60ML hairstyling-sale A permanent hair colour range

A permanent hair colour range designed to address powerful trends and deliver the ultimate in client care

Perfect for making a statement

It’s designed to create seamless blends while hard or soft line fading

Cleanses gently with its specific violet pigment

Infused with a blend of natural ingredients

Loreal Dia Color 7.1 Ash Blonde 60ML hairstyling-sale A permanent hair colour rangeL'Oral Professionnel Dia Color Demi Permanent Gloss Color is the perfect solution for those seeking vibrant, glossy color without the harshness of ammonia. This alkaline demi permanent color is enriched with up to 92% natural origin ingredients and Melanin Gap Filler Technology, which restores color and shine while replicating natural melanin. Ideal for first time color users, those looking to refresh their hair color, or those seeking up to 70% grey